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January 21, 2001
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The Public Warehousing Company KSC - Launch their e commerce end-to-end fulfillment solution
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“PWC prides itself on its use of the best available technology to improve efficiencies, address customer needs and build new services for the future. We saw new e-commerce technologies as a clear business advantage and set out to build a world class e-commerce solution to help customers improve their own business models”
Tarek Sultan, Chairman and Managing Director, Public Warehousing Company, Kuwait
That was the beginning. Today, a fully integrated e-commerce fulfillment platform provides PWC customers with an e-enabled business model that integrates all core activities, making PWC the first warehousing company in the region to offer a complete end-to-end e-commerce fulfillment solution.
PWC has capitalized on lessons learnt from the rest of the world which proved dot com companies were more focused on the e storefront, branding, advertising and raising capital rather than the back office and logistics required to deliver a sound fulfillment and customer service. The implementation of e commerce presents a major challenge to any size of business; PWC removes the risks, capital outlay and provide the expertise to get businesses trading on-line in a matter of days.
PWC provides an e commerce market entry package, complete with secure payment facilities, capable of supporting any size of business, explains Toufic Kortbawi: PWC e commerce Development Manager.
“We provide a customized web page (e store) plus an excellent set of simple to use tools (shop manager) to manage the virtual store. This allows the removal or addition of, price’s, descriptions, photographs, products, promotions and special offers. The e store structure is flexible and allows the owner the facility to trade either in a B2C (retail) or B2B (wholesale) model by allowing customers access to different sets of price information. Finally, virtual store owner’s have the support of a strong customer service team, who, track orders, handle returns and customer enquiries”
The facts are clear - Virtual stores are open 24 hours a day 7 days a week 365 days of the year and are accessible throughout the world, and your customers’ expectations of you have been raised. At some stage we will all have to embrace e commerce, or get left behind. Even if you don’t have a web presence, you need to understand how the Internet has disrupted your business, it cannot be ignored.
For a free consultation on how you can make e commerce work for your business:
mail to: toufic@pwc.com.kw or call 809222 ext 215
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